Urgency and importance are separate
Illustrative tasks: classify them in the context of your own role
URGENT
NOT URGENT
Do
Important + urgent Resolve a live outage.
Schedule
Important + not urgent Plan preventive testing.
Delegate / avoid
Not important + urgent Route a routine request.
Remove
Neither Drop a pointless status task.
Importance: does it serve a meaningful goal? Urgency: does it require attention now?
Conceptual illustration • not measured data